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Pharmaceutical Management students from some of the nation's top schools competing in Rutgers Business School's Second Annual Biopharmaceutical Case Competition

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Date: 
Monday, November 11, 2013
Location: 
Newark, NJ

The competition will require the student teams to work on a marketing problem created by Rutgers faculty members. At least seven teams will spend a week reviewing an original case and then present their work to a panel of judges from the sponsoring companies.

Teams representing Carnegie Mellon, Boston University, Notre Dame, Penn State, Columbia and the University of Pennsylvania's Wharton School of Business are signed up to participate. Rutgers Business School will have a team of four students competing in the event.

As the case competition is occurring, Rutgers Business School will host Pharma Student Day, a day-long event featuring a series of speakers from the pharmaceutical and biotechnology industries. Pharma Student Day, which will be held from 11 a.m. to 4 p.m., is open to all students, alumni as well as industry professionals.

Both events highlight the strength of the Pharmaceutical Management Program and Rutgers Business School's close ties to the industry.

Rutgers Business School's nine-year-old Blanche and Irwin Lerner Center for the Study of Pharmaceutical Management Issues has strengthened the school's ties to some of the world's leading drug and device companies through symposiums, joint research and education programs designed to develop the next generation of leaders in the industry.

Mahmud Hassan, director of the Blanche and Irwin Lerner Center for the Study of Pharmaceutical Management Issues, said one of the biggest attractions for students at the case competitions is the potential to network.

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